10 Great Examples of Personal Branding Statements to Inspire You
Personal branding is the practice of managing and promoting the way that you, as an individual, are perceived by others. With the rise of social media and the need to stand out in a crowded job market, creating a strong personal brand has become increasingly important. A personal branding statement is a short and concise statement that communicates who you are, what you stand for, and what unique value you bring to the table. In this article, we’ll explore 10 great examples of personal branding statements to inspire you.
1. Oprah Winfrey
“I believe that every single event in life happens in an opportunity to choose love over fear.”
Oprah’s personal branding statement is centered on love and fear, and how we have the power to choose which one we embrace. This statement reflects her personal values of kindness, compassion, and positivity.
2. Neil Patel
“I make brands profitable through SEO, Social Media, and Conversion Optimization.”
Neil Patel’s personal branding statement is focused on his expertise and the specific services he offers. This statement demonstrates his value proposition and what he brings to the table for clients.
3. Gary Vaynerchuk
“I day trade attention and build businesses that matter.”
Gary Vaynerchuk’s personal branding statement is centered on his philosophy of day trading attention. He believes that being able to capture and hold people’s attention is one of the most valuable skills in today’s economy.
4. Maya Angelou
“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
Maya Angelou’s personal branding statement is focused on the impact that she has on others. This statement reflects her values of empathy, connection, and emotional intelligence.
5. Rand Fishkin
“I help people do better marketing.”
Rand Fishkin’s personal branding statement is simple and to the point. It communicates the value that he provides to his clients and potential clients.
6. Brene Brown
“I’m a research professor and storyteller.”
Brene Brown’s personal branding statement is focused on her identity as a researcher and storyteller. This statement communicates her expertise in these areas and what she brings to the table.
7. Jeff Bezos
“I am a big believer in the power of wandering. All of my best decisions in business and in life have been made with heart, intuition, guts… not analysis.”
Jeff Bezos’ personal branding statement is centered on his philosophy of decision making. This statement communicates his values of risk-taking and intuition, and how they play a role in his business success.
8. Marie Forleo
“Everything is figureoutable.”
Marie Forleo’s personal branding statement is focused on her mindset. This statement communicates her belief that anything can be figured out with the right attitude and approach.
9. Tony Robbins
“I help people change their lives.”
Tony Robbins’ personal branding statement is simple and clear. It communicates the value that he provides to his clients and potential clients.
10. Elon Musk
“I want to die on Mars, just not on impact.”
Elon Musk’s personal branding statement is focused on his audacious goals and dreams. This statement communicates his personality and vision for the future.
Conclusion
Creating a personal branding statement is an important step in building your personal brand. By crafting a statement that reflects your values, expertise, and unique value proposition, you can communicate who you are and what you stand for to others. The 10 examples of personal branding statements we’ve explored in this article can inspire you to create your own compelling statement that sets you apart from the crowd.
