How Delhivery’s Business Growth Plan Helped Them Scale Rapidly
Delhivery, an e-commerce logistics firm based in India, has come a long way since its inception in 2011. In just a decade, the company has grown to become one of the largest e-commerce logistics providers in the region, with a vast network of warehouses and last-mile delivery vehicles across the country. Delhivery’s business growth plan has played a crucial role in its success. Let’s take a closer look at how Delhivery’s growth plan helped them scale rapidly.
Building a Strong Foundation
Delhivery’s founders, Sahil Barua and Bhavesh Manglani, recognized that the e-commerce market in India was ripe for disruption. However, they also knew that building a successful logistics company in a country as vast and diverse as India wouldn’t be easy. Delhivery’s growth plan started with setting up a strong foundation. The company invested heavily in its technology infrastructure, including building a proprietary warehouse management system and last-mile delivery software. It also established a vast network of warehouses and hubs to streamline its operations and ensure timely deliveries.
Targeting the Right Market
One of the key reasons for Delhivery’s rapid growth is its focus on the right market. The company targeted the e-commerce sector, which was still nascent in India at the time. This allowed Delhivery to grow along with the industry and become a dominant player in the market. Moreover, the company’s focus on e-commerce allowed it to build specialized expertise in handling large volumes of small packages, something that traditional logistics players were ill-equipped to handle.
Partnering with the Right People
Delhivery’s growth plan also involved partnering with the right people. The company built strong partnerships with e-commerce giants such as Flipkart and Amazon, allowing it to gain access to a large customer base and expand its reach. In addition, Delhivery formed partnerships with smaller e-commerce players, which helped it grow at a faster rate than its competitors.
Diversifying its Offering
Finally, Delhivery’s growth plan involved diversifying its offering. The company realized that e-commerce logistics alone wouldn’t be enough to sustain its growth in the long term. To address this, Delhivery expanded its services to include warehousing, fulfillment, and cross-border logistics. This allowed the company to tap into new revenue streams while simultaneously cementing its position as a one-stop-shop for e-commerce logistics.
Conclusion
Delhivery’s growth plan has been central to its rapid scaling. The company’s focus on building a strong foundation, targeting the right market, partnering with the right people, and diversifying its offering allowed it to grow at a rate that few logistics providers have matched. Delhivery’s success is a testament to the importance of having a well-defined growth plan and executing it with precision and agility.
