5 Business Trends for Amazon in 2021: What to Expect
Amazon has been one of the game changers in the e-commerce industry for the past few years, revolutionizing the way we shop online. As we enter the new year, there are a few trends that Amazon is likely to follow. In this article, we’ll explore five business trends that Amazon is likely to follow in 2021.
1. Continued Growth in the FBA Program
Amazon’s FBA program has been an excellent opportunity for Amazon sellers to sell their products on the platform. The FBA program offers storage, shipping, and customer service, making it easier for sellers to focus on other aspects of the business. In 2021, we can expect Amazon to continue investing in the FBA program by expanding its offerings and improving its services.
2. Increased Focus on Sustainability
Amazon has announced its commitment to be net carbon-neutral by 2040 and aims to use 100% renewable energy in its operations by 2025. In 2021, we can expect Amazon to take more significant steps toward sustainability. Amazon is likely to focus on reducing its carbon footprint, reducing waste, and using eco-friendly materials in its packaging.
3. Expansion of Amazon Go Stores
Amazon’s cashierless stores, Amazon Go, have been a success since their launch. Amazon Go stores use sensors and cameras to track customers and charge them automatically for their purchases. In 2021, we can expect Amazon to expand its Amazon Go stores to more locations. Amazon is also likely to introduce new products and services in the stores.
4. Increased Competition with Walmart+
Walmart has launched its own subscription service, Walmart+, to compete with Amazon Prime. Walmart+ offers free shipping, discounts on fuel, and other benefits. In 2021, we can expect Amazon and Walmart+ to compete fiercely. Amazon may launch new products and services to stay ahead of its competition.
5. More Focus on Private Label Brands
Amazon has been pushing its private label brands in recent years. In 2021, we can expect Amazon to focus more on its private label brands. Amazon may launch new products under its private label brands and offer more incentives to sellers to use them.
Conclusion
In conclusion, Amazon is likely to continue its growth and success in 2021. The company is investing in its FBA program, focusing on sustainability, expanding its Amazon Go stores, competing with Walmart+, and focusing more on its private label brands. As always, Amazon will continue to innovate and revolutionize the e-commerce industry.
