Taco Bell fans, rejoice! The fast-food chain has taken customer experience to the next level with its latest venture- a pop-up hotel in Palm Springs, California. And the best part? Bookings are now open!
Dubbed “The Bell: A Taco Bell Hotel and Resort”, the exclusive four-day event is slated to run from 8th August to 12th August 2019. The Bell has been designed to cater to Talco Bell’s core customer base of young, trendy, and savvy fast-food lovers who are always up for trying out something new and exciting.
The Taco Bell hotel will boast of 70 rooms, each decked out with unique decor elements such as sauce packet pillows and hot sauce wall art. The rooms will be categorized under four themes- Fire, Steam, Hot, and Sauce, to mimic the fast-food giant’s popular sauces and flavors.
Apart from a comfortable stay, guests can also look forward to a range of fun activities, such as morning yoga classes, a dive-in theater, and a beach-themed resort on-site. As for foodies, The Bell promises a fully equipped Taco Bell breakfast spread, a poolside bar, and limited edition food items that will only be available for purchase at the hotel.
Matt Proulx, Taco Bell’s senior director of brand marketing and consumer insights, commented on the brand’s latest venture in a statement, “The Bell stands to be the biggest expression of the Taco Bell lifestyle to date. It will be fun, colorful, flavorful, and filled with more than what our fans might expect.”
The hotel reservations come in a year when Taco Bell has managed to grow its brand beyond the traditional fast-food space. With ventures such as The Bell, Taco Bell has managed to keep up with its young, social media-savvy fans and stay relevant in today’s dynamic market.
So, if you’re looking for a unique and unforgettable experience, be sure to book your slot at The Bell now. We’re sure it’s going to be a taco-tastic time!
