Discovering Selena Gomez’s Rare Beauty Line: My Personal Review
If you’re a beauty enthusiast, you must have heard about Selena Gomez’s Rare Beauty line. Launched in September 2020, the brand has shaken up the beauty industry with its inclusive market segment, promoting self-love and individuality. As a user of the brand for a couple of months, I’ve decided to share my personal experience with Rare Beauty.
The Concept Behind Rare Beauty
Selena Gomez’s Rare Beauty line aims to celebrate individuality and promote self-confidence. The brand focuses on individuals’ uniqueness rather than emphasizing society’s collective beauty standards. The brand’s tagline, “Beauty for All, Mental Health for All,” highlights the brand’s philanthropic mission to support mental health resources.
Product Range
Rare Beauty’s product range includes makeup products such as foundation, concealer, lipsticks, and blushes. The products have an excellent range of shades, catering to all skin tones. I was impressed with the packaging of the products – It’s sleek and modern, and the glass packaging adds a luxurious touch to it.
My Experience
As someone who doesn’t wear makeup frequently, I was slightly skeptical about the quality of the products. But, I was pleasantly surprised by what I discovered. The foundation blends seamlessly and provides a natural finish, and the blush adds a perfect glow to my cheeks. The wear time is impressive – It lasted almost ten hours without feeling heavy on my skin.
Moreover, I love the concept of individuality that Rare Beauty promotes. It inspires me to embrace my flaws and feel confident about myself.
The Brand’s Philanthropic Efforts
Rare Beauty has pledged to donate $100 million over the next ten years to increase access to mental health resources. The brand partners with nonprofit organizations to fundraise and create awareness about the importance of mental health.
The Final Verdict
Overall, my experience with Rare Beauty has been exceptional. The brand’s commitment to inclusivity and individuality is commendable. The products are high-quality and cater to various skin tones.
If you’re looking for a brand that promotes beauty for all and celebrates individuality, Rare Beauty is the way to go.