Exploring Entry Level Salaries in Digital Marketing
Are you considering a career in digital marketing? If so, one of the key things to consider is the entry-level salary for such a role. There are numerous jobs within digital marketing, and salaries can vary greatly depending on the type of job and the location. In this article, we’ll explore the entry-level salaries for some popular digital marketing roles and factors that contribute to it.
Entry-Level Salaries in Digital Marketing
Entry-level salaries in digital marketing vary depending on the type of job. According to Glassdoor, the average entry-level salary for a digital marketer is approximately $53,000 per year. However, entry-level salaries can range from $35,000 to $70,000 depending on the job.
Digital Marketing Jobs with Entry-Level Salaries Above Average
Some of the digital marketing jobs that have entry-level salaries above average include:
1) SEO specialist
SEO specialists are responsible for optimizing websites for search engines. The average entry-level salary for this role is $42,000 to $60,000 per year.
2) Social media specialist
Social media specialists create and manage social media campaigns for businesses. The entry-level salary for this role varies from $33,000 to $55,000 per year.
3) PPC specialist
PPC specialists manage pay-per-click campaigns on Google Ads, Facebook, and other ad platforms. The average entry-level salary for this role is $36,000 to $60,000 per year.
Factors That Contribute to Entry-Level Salaries in Digital Marketing
Several factors contribute to the entry-level salaries in digital marketing. Some of the main factors include:
1) Location
The location of the company plays a significant role in determining entry-level salaries. For instance, digital marketing jobs in big cities tend to have higher entry-level salaries than those in smaller towns.
2) Industry
Entry-level salaries also vary depending on the industry. For example, digital marketing jobs in e-commerce tend to have higher entry-level salaries than those in education or non-profit organizations.
3) Experience
Experience plays a key factor in determining entry-level salaries. Individuals with more experience are likely to earn a higher salary than those who are just starting their career in digital marketing.
Conclusion
In conclusion, entry-level salaries in digital marketing vary significantly depending on the type of job and location. Individuals who are considering a career in digital marketing should research the various job roles and check the average entry-level salaries in their location. It’s also important to note that salaries may vary depending on factors such as industry, experience, and skills. A career in digital marketing can be lucrative if individuals choose the right job role and location.
