Exploring the Average Digital Marketing Job Salary in 2021: What You Need to Know
Have you been thinking about a career in digital marketing, but you are unsure of the salary expectations? You are not alone! With the ever-increasing demand for digital marketing, it’s natural to wonder what the average digital marketing job salary is in 2021. In this article, we will explore everything you need to know about digital marketing job salaries in 2021, so you can make informed decisions about your career choices.
Digital Marketing Salary: The Background
The digital marketing industry is vast and encompasses many different roles, including SEO specialist, social media marketer, content marketer, PPC specialist, email marketer, and many more. As such, digital marketing job salaries can vary widely based on job roles, years of experience, and location.
According to Glassdoor, the average digital marketing job salary in the United States is $63,000 per year. However, this number can increase significantly for more senior-level positions such as digital marketing manager with a salary of over $100,000 per year.
Digital Marketing Salaries by Job Role
As mentioned earlier, job roles in digital marketing can have a significant impact on salary expectations. Let’s take a closer look at some of the most popular job roles in digital marketing and their respective salaries:
– SEO Specialist: The average salary for an SEO specialist in the United States is $51,000 per year.
– Social Media Marketer: Social media marketers earn an average salary of $50,000 per year.
– Content Marketer: Content marketers make an average of $65,000 per year in the United States.
– PPC Specialist: PPC specialists make an average salary of $58,000 per year.
– Email Marketer: The average salary for an email marketer is around $52,000 per year.
Digital Marketing Salaries by Location
Another factor that can impact digital marketing job salaries is the location. As with most industries, digital marketing job salaries vary significantly by geography. Here’s a quick overview of the average digital marketing job salaries based on location:
– San Francisco: $86,000 per year
– New York: $71,000 per year
– Chicago: $60,000 per year
– Los Angeles: $68,000 per year
– Dallas: $53,000 per year
The Future of Digital Marketing Salaries
The demand for digital marketing professionals is expected to continue to grow in 2021 and beyond. According to the US Bureau of Labor Statistics, the employment rate for advertising, promotions, and marketing managers is expected to increase by 10 percent from 2016 to 2026. With this growth, we can expect digital marketing job salaries to increase as well.
Conclusion
In conclusion, digital marketing is a highly lucrative and continually growing industry with many job opportunities. While digital marketing job salaries can vary based on job roles, years of experience, and location, the average digital marketing job salary in the United States is $63,000 per year. If you are considering a career in digital marketing, it can be a great choice, with a significant upside in career growth and earning potential.
