The Evolution of Popular Culture in the Philippines: From Bakya to Hypebeast
Filipinos have a rich and diverse culture that is uniquely their own. As a result, the evolution of popular culture in the Philippines has been a colorful journey, reflecting the country’s history and its people’s lifestyles. From traditional clothing to modern streetwear, the Philippines has witnessed an impressive shift in the fashion industry in the past few decades.
The Past: Bakya Fashion
Before the introduction of western fashion, the most popular Philippine footwear was made of wood and was called Bakya. The Bakya, which was worn with the traditional Baro’t Saya, emerged as a symbol of Philippine culture and identity. Filipinos from all walks of life wore Bakya, which was both stylish and practical for everyday use. The Bakya fashion reflected a simple and conservative style that was influenced by Spanish and American colonialism.
The Present: Streetwear Hypebeast Culture
Over the last decade, the fashion industry in the Philippines has undergone a considerable change, especially in the streetwear culture. The emergence of streetwear hypebeast culture reflects a style of dressing that is influenced by hip hop, skateboarding, and urban wear.
Streetwear has become a powerful fashion statement and has successfully broken away from the traditional conservative dress of the past. The trend has become so popular that even high-end fashion brands have integrated streetwear concepts into their collections.
The Influence of Social Media on Philippine Culture
Social media has played a vital role in the evolution of popular culture in the Philippines. With the rise of social media platforms, such as Instagram and Twitter, Filipinos have been exposed to the latest fashion trends from all over the world. Social media has also given Filipino creatives a platform to showcase their work, especially in the fashion industry.
Through social media, Filipino fashion designers have been able to reach a wider audience, making the Philippines an emerging hub for fashion. Today, some of the most celebrated Filipino fashion designers, such as Michael Cinco and Monique Lhuillier, are becoming household names.
The Future: Sustainability and Techwear
As Filipinos become more aware of environmental issues, sustainable fashion has become the buzzword of the future. With new environmentally-friendly fabrics and products, fashion designers are poised to create garments that are not only stylish but also socially responsible.
Moreover, technology is always advancing, and the fashion industry is keeping up with it. Techwear clothing, which incorporates wearable technology, is becoming increasingly popular in the Philippines, especially among the younger generation.
The Takeaway
The evolution of popular culture in the Philippines is a testament to the ingenuity and creativity of the Filipino people. From the traditional Bakya to the modern streetwear hypebeast, the Philippine fashion industry has come a long way. Social media has given Filipinos a platform to express themselves, and sustainable fashion and techwear will be the future of the industry. Through perseverance and creativity, the Philippine fashion industry will continue to flourish and evolve.
