The Power of 90: How Digital Marketing Consultant Sarah is Driving Success
As the world continues to embrace technology, many businesses are shifting their focus from traditional marketing to digital marketing. In this digital age, it is evident that digital marketing is essential for the success of any business. One of the experts driving success in digital marketing is Sarah, a Digital Marketing Consultant who has been able to achieve remarkable results for her clients.
Introduction
Sarah is a digital marketing consultant with a passion for helping businesses leverage the power of digital marketing to increase their online visibility and grow their customer base. Over the years, she has helped businesses across different industries, from healthcare to education and retail. Sarah’s unique approach to digital marketing has set her apart from other consultants, and in this article, we will explore how she has been able to achieve success for her clients.
The Power of 90
At the core of Sarah’s approach to digital marketing is what she calls the power of 90. This approach involves focusing on the top 90 percent of search engine results pages (SERP) for a particular keyword. According to Sarah, the top 90 percent of SERP receives the most clicks, and by focusing on this area, businesses can increase their visibility and ultimately, their customer base.
To illustrate the effectiveness of the power of 90, Sarah shares a case study of one of her recent clients, an online retail store. When Sarah started working with this client, the store was struggling to attract traffic to its website, and sales were declining. Sarah started by conducting extensive research on the keywords that the target audience was using to search for the products the store was offering. She identified the top-performing keywords and then focused on the top 90 percent of SERP. In just three months, the store’s traffic increased by 72 percent, and sales increased by 46 percent.
The Three Pillars of Sarah’s Approach
Sarah’s approach to digital marketing is built on three pillars, which are research, strategy, and execution. The research phase involves identifying the keywords that the target audience uses to search for the products or services that the business offers. Sarah then uses this information to create a strategy that is tailored to the client’s specific needs.
The execution phase involves implementing the strategy, which includes optimizing the website, creating compelling content, and driving traffic through various digital channels such as social media. Sarah believes that continuous monitoring and optimization of the strategy are crucial to achieving success in digital marketing.
Conclusion
Digital marketing is a critical aspect of any business, and with the right approach, it can lead to significant growth and success. Sarah’s unique approach to digital marketing has set her apart from other consultants and has helped her achieve remarkable results for her clients. By focusing on the power of 90, and using a three-pillar approach of research, strategy, and execution, Sarah has been able to drive success in digital marketing. If you’re looking to grow your business through digital marketing, Sarah is the expert that can help you achieve your goals.
